Historical Development Of Journalism, Public Relations And...

Throughout history there have been many patterns; a time of war is always followed by a time a peace, a change in government always causes some sort of political unrest and society always evolves. There are also many patterns in the historical development of journalism, public relations and advertising including their exposure to propaganda and their internal battles with the First Amendment. In addition, there is an abundant number of differences including but not limited to conflict of interests and spinning tales. One of the similarities between these three forms of communication is that they are often used as a method of propaganda. For example, journalist created yellow journalism as a way to sell more papers and sway its readers†¦show more content†¦Rather that they worked for the benefit of the public. According to Rodman, â€Å"The Boston Tea Party of 1773†¦ was designed to garner publicity and crystallize public opinion.† (Rodman, p330). After, they conv inced the Loyalists of their cause, the fight against the British was quickly terminated. Lastly, advertising is predominantly propaganda. Creating an emotional bond to a paid form of nonpersonal promotion is the basis of propaganda in advertising. Every time that one feels it necessary to buy a commodity as it appears to be first-class and upon arrival is disappointed, they have been duped by the advertiser and is part of their propaganda ploy. Similarly there has been discomfort with the First Amendment; journalism struggles with what can be said in the news, public relations asks the question what is okay for you to say without public backlash and advertising is dealing with how to make advertisements catch the public eye without saying something that needs to be censored or is false. An example that covers all three of these issues happened a few years ago and gained popularity as the person that was quoted was made famous due to a widely-viewed television show. Duck Dynastyâ₠¬â„¢s cast member Phil Robertson, was quoted saying to GQ â€Å"‘It seems like, to me, a vagina—as a man—would be more desirable than a man s anus. That s just me. I m just thinking: There s more there! She s got more to offer. I mean, come on, dudes! You know what I mShow MoreRelatedThe National Mass News Media911 Words   |  4 Pagesreached the national public through national media, which desired to appeal to audiences covering the partisan divide. The major media outlets controlled the flow of news from Washington and the president’s access to what Starr labels â€Å"channels of persuasion.† The White House was able to exercise leverage in its media relations through selectively leaking news and granting exclusive interviews. Presidents were able to use the media to reach abroad and reach the national public. 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