Beryls Chocolate Essay Example for Free

Beryls Chocolate Essay Chocolate is a key ingredient in many foods such as milk shakes, candy bars, cookies and cereals. Chocolate is a processed delicacy made from the beans of the cocoa tree. The cocoa tree, native to the tropical Amazonian forests, is an evergreen tree of the cola family. Chocolate is a mixture of roasted cocoa, cocoa butter, and very fine sugar. Unsweetened or called bitter chocolate is available in squares and is the natural rich chocolate ground from the cocoa beans. It has a full-bodied flavor and is ideal for baking and cooking. Sweetened chocolate and chocolate with various other ingredients are also increasingly available. As we know, the type of chocolate refers to three types which is milk chocolate, plain chocolate and white chocolate. History Of Chocolate The Timeline 2000 BC, Amazon: Cocoa, from which chocolate was created, was said to have originated in the Amazon at least 4,000 years ago. Sixth Century AD: Chocolate, derived from the seed of the cocoa tree, was used by the Maya Culture. Maya called the cocoa tree cacahuaquchtl †¦ ‘tree’, and the word chocolate came from the Maya word xocoatl which means bitter water. 1200, Aztec Culture: The Aztecs attributed the creation of the cocoa plant to their god. In both the Mayan and Aztec cultures cocoa was the basis for a thick, cold, unsweetened drink called xocoatl†¦ believed to be a health elixir. Since sugar was unknown to the Aztecs, different spices were used to add flavor, even hot chili peppers and corn meal were used! Aztecs believed that wisdom and power came from eating the fruit of the cocoa tree, and it had nourishing, fortifying, and even aphrodisiac qualities. The Aztec emperor, Montezuma drank thick chocolate dyed red. The drink was so prestigious that it was served in golden goblets that were thrown away after only one use. 1502, Columbus landed in Nicaragua: On his fourth voyage to America, Columbus landed in what is now called Nicaragua. He was the first European to discover cocoa beans being used as currency, and to make a drink, as in the Aztec culture. 1513, A slave was bought for Beans: Hernando de Oviedo y Valdez reported that he bought a slave for 100 cocoa beans. It was at this time, the name of the drink changed to chocolatl from the Mayan word xocoatl and the Aztec word for water, or warm liquid. 1519, Hernando Cortez began a Plantation: Hernando Cortez conquered part of Mexico had a vision of converting the beans to golden doubloons. While he was fascinated with Aztecs bitter, spicy beverage [he didn’t like the cocoa drink], he was much intrigued by the beans’ value as currency. Later, Cortez established a cocoa plantation in the name of Spain. 1528, Chocolate Arrived in Spain: Cortes presented the Spanish King, Charles V with cocoa beans from the New World and the necessary tools for its preparation. And no doubt Cortes taught him how to make Chocolate. 1544, Dominican Friars Got into the Swing: Dominican friars brought a delegation of Mayans to meet Philip. Spanish monks, who had been consigned to process the cocoa beans, finally let the secret out. It did not take long before chocolate was acclaimed throughout Europe as a delicious, health-giving food. The beans were still used as currency. 200 beans bought a turkey cock. 100 beans was the daily wage of porter, and would buy a hen turkey or a rabbit. 3 beans could be traded for a turkey egg, a new avocado, or a fish wrapped in maize husks. 1 bean bought a ripe avocado or tomato. 1657, even London succumbs: Londons first chocolate shop was opened by a Frenchman. London Chocolate Houses became the trendy meeting places where the elite London society savored their new luxury. The first chocolate house opened in London advertising this excellent West India drink. 1674, Eating solid Chocolate was introduced in the form of chocolate rolls and cakes, served in chocolate emporiums. 1704, The Germans imposed a Tax on Chocolate: Chocolate made its appearance in Germany, and Frederick I of Prussia reacted by imposing a tax. Anyone wishing to pay homage to its pleasures had to pay two thalers for a permit. 1765, First Chocolate factory in the USA: The production of chocolate proceeded at a faster pace than anywhere else in the world. It was in pre-revolutionary New England. 1800, Chocolate was an Industry: Antoine Brutus Menier built the first industrial manufacturing facility for chocolate. 1819, the pioneer of Swiss chocolate-making, Francois Louis Callier, opened the first Swiss chocolate factory. 1828, The Cocoa Press was invented by Conrad Van Houten: The Press helped to improve the quality of the beverage by squeezing out part of the cocoa butter. Drinking chocolate had a smooth consistency and a more pleasing taste. 1830, The Drink Became a Confection: Solid eating chocolate was developed by J. S. Fry and Sons, a British chocolate maker. 1849, Cadbury Brothers Exhibited Chocolate: The exhibition was at Bingley Hall at Birmingham, England. 1851, Marked a First for Americans: Queen Victoria’s husband, Prince Albert orchestrated The Exposition in London. It was the first time citizens of the United States were introduced to bonbons, chocolate creams, hard candies (called boiled sweets), and caramels. 1875, Milk Chocolate Came of Age: After eight years of experimentation, Daniel Peter from Switzerland put the first milk chocolate on the market. 1879, Chocolate Literally Melts in Your Mouth: Rodolphe Lindt of Berne, Switzerland, invented conching, a means of heating and rolling chocolate to refine it. After chocolate has been conched for 72 hours and more cocoa butter added to it, chocolate became fondant and melted in mouth! 1913, A new Star is Born: Jules Sechaud of Montreux of Switzerland introduced the process for filling chocolates. 1923, The CMA was established: The Chocolate Manufacturers Association of the United States of America (CMA) was organized. 1925, Cocoa is Big Business: The New York Cocoa Exchange, located at the World Trade Center, was begun so that buyers and sellers could get together for transactions. 1938, World War II: The U. S. government recognized chocolates role in the Allied Armed Forces. It allocated valuable shipping space for the importation of cocoa beans which would give many weary soldiers the strength to carry. Today, the U. S. Army D-rations include three 4-ounce chocolate bars. Chocolate has even been taken into space as part of the diet of U. S. astronauts.

Censorship of the Internet :: Argumentative Persuasive Essays

Censorship of the Internet The censorship of the Internet is a big argument today in the world of computer technology. The government is trying to control something that is to many people an extension of the First Amendment Right, Freedom of Speech. Just this one point should be a slap in the face of every American anywhere, because the government is trying to take something away that has no right to be taken away. The Bill of Rights is the foundation that our country is based and built on and now the government that was created to protect that Bill of Rights, that piece that declares our rights and freedoms, is trying to change one of those twelve rights to make some conservative people more happy about how our country is and how it is run. The world is so concerned today with the petty things that are being done that they do not look to the larger picture of what is actually happening. The government is trying to censor something that they created over thirty years ago to possible send information much more harmful to humanity than pornographic materials or information on how to create bombs that do not work. The Internet was created over thirty years ago by the military for a alternative means of communications other than telephones communications in case of a nuclear strike by the Russians that rendered our great country basically helpless, this previous Internet went under such names as ARPANET, MILNET, and other acronyms similar to these. This great idea by scholars was next adopted by very well known colleges of the United States to provide a quick means of communications and data transfer, such as research information transfer or transcript transfer, between the students and college professors of diff erent city and state colleges. Some of the first colleges that took that great step into this new unknown frontier were CALTECH, MIT, Harvard, and other great prestigious colleges of the United States. During this time period of the Internet the government had no problem at all with what was happening. The colleges were putting large amounts of information on the Internet so other scholars could observe and comment on ongoing experiments, and the government was happy with the large computer network they created for their own personal dastardly deeds.

My Wrist Watch Essay

My watch means a lot to me, and is one of my most cherished possessions which I’ve ever had. It came about on a beautiful day I decided to escort â€Å"shade† my girlfriend to the Mall for some window shopping. That same day was my birthday. I had never celebrated my birthday, and I still didn’t see any reason to do so that day. We checked as many things as we could in most stores, although we had no money to purchase one single thing. We walked into this particular jewelry store which Shade had always talked about in the past. I really had no love for jewelries, so for me, going or not going to that jewelry store, really made no difference at all. Along the line, we ended up at this jewelry store Shade had been talking about. Inside the jewelry store I felt so bored, and gazed into the thin air, like I really had something I took serious notice of; but in reality I was looking through the jewelry and its shelves. At this point I really felt like a soggy cow, forced to the river. Just about ten minutes in this store, my eyes caught sight of this object on the jewelry shelf. About five feet away, it looked so attractive and seemed as pretty as a Mona Lisa painting. Something really made this object outstanding compared to other objects on the shelf. Moving closer, and about a foot away from the jewelry shelf, I could conclude that this glittering object was a watch. From where I stood I could conclude that this watch was manufactured from solid yellow gold bars of about eighteen karat gold and stainless steel. it had about a 40mm case and about a 20mm bracelet. It had this unique feature of having an independent setting for the hour hand, and further featured the date function at the 3 o’clock hour of the face. It also had a crown laid at the 12 o’clock hour, which at that juncture, made me connect with the reality that I was standing in the presence of a brand of an almighty Rolex watch.  Within a split second, one of the sales ladies walked up to me and offered me assistance, but what could she offer me, except for name and the price of the watch, which I immediately asked her for. She let me know the name of the watch was a Rolex Thunderbird, and it would cost me about $800 to purchase it. At that point $800 registered in my brain as two times my monthly rent. All the same the watch still looked to me like it worth more than that amount. Standing close to the door was Shade; she looked like she had been standing there for close to twenty five minutes. I immediately met up with her, and I thought I heard her say she was surprised and thought that I never loved watches. I know I never really loved watches, but there was really something different and special about this watch that could not add up. Shade dropped me of at my apartment and hurriedly left, which was unlike shade that would always like to spend some time with me before leaving. Well for me, that was not a problem, because at the moment, the only immediate problem I had was where on earth I could get $800 to purchase the Rolex watch I saw back there at the jewelry store. As much as I could remember, I never expected Shade to came back to my apartment that night, as I was about to go to bed. But as she came back, this time she came with a birthday gift. Since I knew shade, she had never given me a birthday gift, nor had she ever remembered my birthday. Well on unwrapping the gift, and then opening the black box, there laid a Rolex Thunderbird wrist watch, which was exactly the same wrist watch, I saw at the store much earlier in the day. Nobody had given me a birthday gift in the past 20 years. This was the greatest gift of my life, and which till this day, remains an important piece of my life.

Strategic and competitive positioning of Lenovo Free Essay Example, 3750 words

Generic Strategies of Porter Strategy Device Justification Cost Leadership Think Pad, Think Server, Think Centre Low price especially targeted for emerging markets. Product Differentiation Lenovo Tab, Lenovo Tab A8 and Lenovo Tab A10 Products with differentiated pricing Focus Strategy Lenovo Tablets Focussing on different segments of market; niche segmentation Lenovo has achieved cost leadership through its Think Pad laptops. With efficient manufacturing, Lenovo has been able to cut down prices of the basic laptop ThinkPad models (The Guardian, 2014). Also, Lenovo laptops are distributed in bulk among numerous colleges, universities and companies across the globe, thereby increasing its volume sales substantially. Lenovo vs. Main Competitors Figure 1 Lenovo and competitors (Source: Ragaza, 2014) The above data has been critically used for development of another model known as Bowman’s clock. The generic strategic of Porter can be better understood through visual expression. Bowman’s Strategy Clock Bowman’s strategy clock can be considered as an extension of the generic strategic, so as to establish better differentiation among similar services or products. Here, the offerings of firms can be placed at any location of the 360 degree model, owing to flexibility and placement of the model. The ThinkPad laptop division of Lenovo falls under the low price segment. We will write a custom essay sample on Strategic and competitive positioning of Lenovo or any topic specifically for you Only $17.96 $11.86/pageorder now Compared to laptops produced by other competitors such as, Dell and HP, basic Lenovo ThinkPad laptops are affordable and relatively cheaper, owing to their comparatively basic features and lesser offerings (Ragaza, 2014). As a result of its broad innovations, Lenovo laptops are considered under categories such as, low price, focused differentiation and differentiation. The laptops from Lenovo serve both middle income and higher income group segments (Rugman and Li, 2007). Bowman’s Strategy Clock for Lenovo and its competitors Apple, Lenovo, Acer High Dell, Lenovo 4 Differentiation Dell, Lenovo, Apple 3Hybrid Perceived Value 5 Focussed Differentiation 2 Low Cost Lenovo ThinkPad, HP 6 6, 7 and 8 Strategies 1 Destined for Failure Low Low Cost Low Value 8 7 Low Price High (Source: Author’s Creation) A strategic Bowman’s strategy has been formulated for Lenovo and its competitors.